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The Lure of Forbidden Food.

Tara Parker-Pope on living well. How hard will your child work for food? In an experiment, researchers at Pennsylvania State University gave preschool children the opportunity to "work" for a food reward. All the child had to do was click a computer mouse four times to earn a cinnamon-flavored graham cracker.

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Dr. Sears Comments:

Dr. Barry Sears

The same thing happens to addicted mice.

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